A Tale of 2 WAHMs

Ramblings of 2 WAHMs - Anita DeFrank and Kara Kelso. Partners in business discuss how we manage successful websites and young children at home.

Monday, October 25, 2004

What is the Best Form of Advertising?

Now there's another million dollar question, isn't it? I do believe it's right up there with how do I increase online traffic (which I guess they also do come hand-in-hand together too). I'm not going to tell you best place to advertise which also is an often asked question however, I can share one of the best forms of advertising.

Some of the best paid advertising available online would be getting listed in directories. This doesn't mean submitting to search engines. If you write quality ad copies and build a quality site; the important search engines will find you.

What I am talking about is directories that you pay to be listed in. These types of directories you pay to be listed in for a certain about of time. Some are weekly, monthly, yearly and even lifetime listings. This is also an excellent way to get those 'back links' to help you rank better in search engines.

It is a proven fact that 'back links' help increase online traffic. But, the back links that are most effective are links to your website without a return link. Take Link Exchanges for example. With Link Exchanges you request one website owner to place a link to your website on their site with a link on your website to their in return. These are effective however, most directory listings that you pay for do not require a link in return and these are a more effective form of backlinks.

Hope this helps!!

P.S. And of course I can't help but post this...If you're looking for directories to be listed under you can view some examples here: http://www.mommyshelperonline.com/why-purchase-directory-listings.html


Post a Comment

<< Home